You’re a visionary! In your mind, everything you see is a movie scene waiting to be recorded and preserved.
You love capturing weddings, people in love, and actions for others to see and experience for themselves. Who knows? You could be the next Spielberg, Scorsese, or Tarantino or wedding videography.
However, like most videographers and other creatives, sometimes you get stuck or need a little extra inspiration for your next shoot. No problem! Here at Full Frame Insurance (FFI), we’ve got the top creative wedding videography ideas to wash away those creative slumps. See what’s on trend below.
Must-Have Wedding Videographer Trends for A Picture-Perfect Experience
Here is our list of the most popular wedding videography trends to consider for your portfolio.
These ideas are some surefire ways to find your ideal videography style and can give your portfolio an edge against the competition.
Interested in wedding photography? Check out our wedding photography trends article for more ideas.
1. Journalism or Documentary-Style Storytelling Wedding Videos
What’s the most memorable news clip or documentary that you’ve seen? Why did you like it? Reporters and filmmakers are experts in how to use candid moments to make their journalism and documentaries stand out. They follow people and record everything so they don’t miss important moments.
This wedding videography style idea is ideal for couples that want modern, editorial-looking videos. Instead of capturing stiff or perfect moments, record the day—from pre-wedding videography ideas like the bride hugging her parents to the groom and his best men having an arm-wrestling contest or Uncle Joe busting moves on the dance floor.
Sometimes, the best moments are the ones that aren’t planned. You should still get good footage of key moments but don’t be afraid to let your camera capture real moments, too. Want more info? This guide on wedding videography styles explains more.
2. Film Rolls
Similar to film photography, some videographers and clients like traditional film videos because of the grainy or archive look of the film.
A film-based option could appeal to more customers and add a little more flair to your videography repertoire. Some recent motion pictures, like Wonder Woman, La La Land, and Little Women, were shot mostly on film.
3. Social Media Edits
Many people like sharing their lives on social media, from the food they eat and the places they visit in their travels, to their favorite outfits and makeup styles. The point is, lots of people love sharing their lives with each other through social media.
One current trend is for videographers to edit wedding videos into small highlight videos suitable for social media channels like Facebook, X (formerly Twitter), TikTok, and more as an add-on service.
Talk to your clients about your social media package and the ideal duration for those videos for easy shareability.
4. Wedding Video Trailers
Similar to movie trailers, it’s trendy for wedding videographers to use footage to produce one or two-minute trailers. These can be used to entice others on social media to watch and learn more about your services.
It can also serve as a highlight video of the ceremony. You can even add music, dialogue, landscape shots, and more to create a unique cinematic experience.
5. 4K and 8K Videos
With 4K and 8K TVs already available in the market, it’s no surprise that many couples want high-quality resolution for their wedding videos.
The major difference between 4K and 8K is the resolution and the amount of pixels it can display. The higher the resolution and pixels, the better the quality of the picture. Couples want the best picture possible so they can relive that day over and over again.
You may be asking: “How do I shoot 4K or 8K videos?” Some companies like Canon offer 8K resolution DSLR cameras. Or you can search for 4K or 8K camera lenses online.
6. Same-Day Edits
Some wedding videographers shoot wedding ceremonies, edit them the same day, and play the final version during the wedding reception. This method is great for those who can’t make the ceremony and for those couples who don’t want to wait months to watch the final product.
Shooting and editing in one day can be exhausting. But if you can take advantage of this wedding videography idea, you’ll have grateful customers and may be able to charge more.
(Photo by FFI user – Christina Ortiz)
7. Live Streaming
Some people can’t make the wedding due to other commitments, family emergencies, or other circumstances. That’s OK because you can use Facebook Live and other streaming apps to simultaneously record and livestream your stunning video feeds for others to watch from anywhere they have an internet connection.
Does the couple have loved ones who can’t make the livestream? No worries. You can livestream and then share the recording with others who missed out, as well as those who want to rewatch it again and again.
Live streaming was the norm for plenty of people and events even before the COVID-19 pandemic. In fact, it’s so popular that Vantage Market Research’s study predicted the global live-streaming market could reach $6,555.32 million by 2030.
8. Hybrid Photo and Video Teams
Many couples want videos and photos to capture their special day. It’s quite common for wedding videographers and photographers to collaborate with the couple and one another to shoot and record different parts of the wedding. This is essential if you want to ensure seamless work and professionalism.
If you know a skilled wedding photographer, you can ask them to collaborate with you to capture picture-perfect wedding snapshots. Having that name in your back pocket for reciprocal referrals, or even a dual photo and wedding videography bundle, can help both of you capture more wedding work.
9. Wedding Videography Statistics By State, Salary, and Scope
Lastly, let’s talk about some interesting wedding and wedding videographer trends you should be aware of in 2024:
- Nearly 10,000 U.S. couples got married in 2023 (The Knot)
- In 2023, the average wedding videographer costs $2,300 (The Knot)
- The top three highest salaries for a wedding videographer are $105,877 in San Buenaventura, CA, $77,397 in Berkeley, CA, and $74,421 in New York City, NY (ZipRecruiter)
- The average wedding videographer’s hourly pay is $30.74 and can go as high as $71.39 (ZipRecruiter)
- For wedding photographers, experts estimate the global wedding photography market could reach a value of $43.59 billion in 2032 (Fortune Business Insights)
- Nearly 42% of millennials hired a professional to film their big day (The Knot)
Frequently Asked Questions (FAQs) About Wedding Videography
How Much Should I Charge for Wedding Videography?
The average wedding videographer costs $2,300, depending on the type of services you offer. Prices can vary based on factors such as:
- Location
- Time of year
- Resolution (HD, 4K, or 8K)
- Adding a wedding trailer
- Adding photography to the bundle
- Same-day edits
- And more
What are Good Add-Ons for Wedding Videography Services?
Some ideas for add-ons for wedding videography services include:
- Social media teaser/trailer videos
- A highlight video
- Rehearsal dinner coverage
- Extra day coverage
- Video guest books
- Travel fees
- Same-day highlight video edits
- Extra hours
- Adding another videographer
- Behind-the-scene shots
What are Some Different Styles for Wedding Videography?
As far as wedding videography ideas, there are numerous styles to choose from, such as:
- Journalism/documentary: Offers more opportunities for candid moments
- Teaser trailer: Showcases key ceremonial highlights in 30-90 seconds
- Narrative: Voice-over narrations during specific moments
- Same-day edits: Capturing key moments and playing them for guests during the reception
- Film: For a grainy, antique look
- 4K or 8K: Great for more pixels and a realistic look for others to relive the special day
- Social media edits: Quick clips for social media friends and followers
What are Some Good Wedding Videography Name Ideas?
Some wedding videography name ideas to consider by themes include:
- Timeless and elegant: Timeless Wedding Films or Forever in Frame
- Modern and trendy: LoveLens Cinema or Modern Matrimony Films
- Romantic and sentimental: Cherished Moments Studio or Pure Love Productions
- Artistic and creative: Epic Love Films or Cinematic Love Stories
- Fun and playful: Happily Ever After Films or Whimsical Weddings Videography
Choosing a name for your wedding videography company can be a challenge and should be considered in light of your overall branding. To find your perfect match, use business name generators or get inspiration from artificial intelligence (AI) generators like ChatGPT.
How Much Do Wedding Videographers Make?
ZipRecruiter says the highest salary a wedding videographer can make is $105,877 with an hourly pay rate between $30.74 and $71.39.
Why You Should Say “I Do” to Full Frame Insurance for Videographers
Another great pre-wedding videography idea is to protect your business with videographer insurance before you ever take on a wedding shoot.
Choose from three different wedding videography insurance policies, then customize your coverage:
- Annual+ from $271 per year or $23.83 per month (most popular)
- Annual $129 per year or $12 per month
- Event $59 for 1-3 day events
Check out FFI’s coverage details and zoom in on a policy for the photo finish. Get coverage today for better peace of mind during your next video gig.
